Gorilla Enterprise - your agile local partner to develop businesses in the MENA Region
Business consultancy & Brand development
What’s the vision of Gorilla Enterprise?
In order to provide support for your business's long-term expansion in the area, Gorilla Enterprise will act as your local representative. By preserving and guarding the DNA of your company, we will ensure that your franchise, business, brands, products, or ideas operates in accordance with international standards.
Gorilla Enterprise’s Strategy:
Benefices to collaborate with Gorilla Enterprise
Time efficiency
We are your "ready to go" local representative, with a staffed office at your disposal.
No time is necessary to set up your firm, adjust to your new surroundings, or establish a connection with the retail world.
Gorilla Enterprise has a robust network across all stakeholders and in-depth understanding of the ecosystem.
Scale efficiency
Get the flexibility to grow quickly while mitigating risks by being able to easily scale up or down your local partner scope.
You now have the chance to expand your company without taking on any additional financial risks.
Cost efficiency
Save money on the expenses of launching a new company in UAE, such as visas, trade licenses, salaries, office, and instead concentrate on your manufacturing line, R&D, and marketing.
Instead, use an agile costing strategy: allowing small enterprises to shoulder development costs.
Profit efficiency
Gorilla Enterprise will evaluate and address your financial issues, as well as build a milestone-based approach to turn your losses into profits.
In addition, Gorilla Enterprise conducts HRM training programs for Executives, and Senior Management to maintain high business standards and implement best practices and initiatives.
Gorilla Enterprise’s Audience
Hello
My name is Laurent Guitart
Managing Partner I CEO I EMBA at Bayes Business School I
Former CEO Circle K UAE-CALLC in 2015-2021
Former General Manager DAS Holding LLC in 2013-2015
Executive-level professional with 17 years of business experience in the Middle East, specializing in retail (all formats), speciality retails, omnichannel, and food & beverage.
Turnaround business from loss maker to profit maker: from a PnL at -10% to +6,5%.
Over delivered company financials KPI’s: PnL, cashflow & BS
Optimized company costs by implementing new dynamic approach. Lead to a total cost saving of 6%.
Launched new method to increase revenue thru increase of ticket size (+6%) & number of customers (+4%): Lead a gain in total market share of 5% across the industry (Nielsen).
Designed new program for commercial department: Lead to an increase of total GP by 5%, improve rebates & other incomes by 6% and increase of credit payment terms to vendors by 33%.
Project Management: Successfully managed the opening of 22 new retails stores.
Designed, setup & implemented new line of privet label products in UAE
Best Convenience Retail chain in UAE in 2017, 2018, and 2019
Feature in Image Retail Middle East magazine, Circle K UAE, excelling at 3Cs-Choice, Convenience, Customer Service in 2018
Speaker in Middle East Retail Forum in 2016, 2018, 2019
Speaker at C-store Forum APAC in Bangkok
Judge at International Business Excellence Awards in 2019, Dubai
Speaker in Dubai French Business Council on the F&B markets & trends in the ME Region in 2019
Gorilla Enterprise provide high standard:
Market research
Market analyses
Out of the box
approaches
Road map
Scorecard
Financial analyses
Business analyses
Brand development
strategy
Agile strategy
Corporate training
Our Missions
Our mission is to design and implement high-quality, customized management consulting programs to help enterprises operate stronger today and be ready for tomorrow.
Gorilla Enterprise’s Mission:
How Gorilla Enterprise will deliver its vision?
Gorilla Enterprise has an Effective Business System that enables the organization to scale up by putting in place the industry's best practices, predicting the requirements of the market for the future, and facilitating high performance.
Excellence
In everything that we do, our goal is to achieve excellence while also improving quality and sustainability, deliver innovative solutions, encourage new ideas and new ways of thinking, and promote diversity of thought.
Dedication
High quality service to our customers is our top priority. We believe in our customers' uniqueness and have a special approach to each of their challenges.
We listen and deliver as per customers' expectations.
We work hard to educate ourselves and pass the knowledge on to you. We appreciate your business, and we encourage you to let us know how we can better serve you.
Confidentiality
We do protect our customers' privacy and refrain from disclosing any of their personal or possibly sensitive information.
Integrity
We value integrity, reliability, and high moral standards.
Leave us a message and we'll get back to you.
